Oreo Wafer Roll (20 Pack)
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PRODUCT DETAILS
Oreo Wafer Roll — Wholesale 20 Pack
Oreo · 20 rolls per pack · RRP £1.29 · Vanilla · Chocolate · Crispy Wafer Roll · Wholesale UK
Oreo Wafer Roll brings the iconic Oreo flavour to a completely new format — a light, crispy wafer tube filled with a smooth Oreo-flavoured cream, available in Vanilla and Chocolate. Each wholesale pack contains 20 individual wafer rolls at an RRP of £1.29 per pack. A fresh take on the world’s favourite cookie brand that delivers strong impulse appeal in head shops, sweet specialists, convenience stores, and newsagents. Select your flavour from the variant selector above.
Available Flavours
Vanilla • Chocolate
✓ Each flavour supplied as a separate wholesale pack of 20 rolls.
Key Features
Oreo Brand — World’s Best-Selling Cookie
Oreo is the world’s best-selling biscuit brand, with near-universal recognition across the UK and globally. The Wafer Roll format delivers the iconic Oreo cream flavour in a distinctive new format that taps into existing brand loyalty while offering something genuinely different. Customers who love Oreo will be drawn to this product immediately.
Crispy Wafer Roll Format — Distinct From the Classic Cookie
The Oreo Wafer Roll is not just a repackaged biscuit — it’s a genuinely different product. A light, crispy wafer tube filled with smooth Oreo cream, offering a novel texture experience that complements rather than competes with the classic Oreo cookie. This format novelty is a strong driver of trial purchase and repeat buying.
Two Flavours — Vanilla & Chocolate
Available in the two most popular Oreo cream flavour profiles — classic Vanilla and indulgent Chocolate. Stocking both variants allows you to cater to all taste preferences and doubles the display presence of the product. Both flavours carry the same strong Oreo brand equity and RRP.
20 Rolls per Pack — Great Perceived Value
With 20 individual wafer rolls per pack at an RRP of £1.29, Oreo Wafer Rolls offer customers strong perceived value — a generous quantity of a premium branded snack at an accessible price point. This value positioning drives impulse purchases and encourages multiple-pack buying, particularly in head shop and convenience environments.
RRP £1.29 — Premium Brand at Accessible Price
At £1.29 RRP, Oreo Wafer Rolls sit in the accessible premium impulse tier — premium enough to justify the brand, affordable enough to drive spontaneous purchase. The wholesale pack price of £9.99 for 20 packs delivers a healthy per-unit margin on a globally recognised brand.
Product Specifications
| Brand | Oreo (Mondelez) |
| Product | Wafer Roll |
| Rolls per Wholesale Pack | 20 |
| RRP per Pack | £1.29 |
| Wholesale Pack Price | £9.99 |
| Pack Weight | 912g |
| Format | Crispy wafer roll with Oreo cream filling |
| SKUs | OREOWAFER-1 (Vanilla) | OREOWAFER-2 (Chocolate) |
| Flavours | Vanilla | Chocolate |
Frequently Asked Questions
What is an Oreo Wafer Roll?
The Oreo Wafer Roll is a crispy, hollow wafer tube filled with smooth Oreo-flavoured cream. It’s a different product from the classic Oreo sandwich cookie — lighter in texture, with the same iconic Oreo cream flavour. Available in Vanilla and Chocolate cream variants.
How many rolls are in a wholesale pack?
Each wholesale pack contains 20 individual Oreo Wafer Rolls at a wholesale price of £9.99 per pack. To stock both flavours, order one pack per variant. We recommend stocking both Vanilla and Chocolate to maximise customer choice and display variety.
What type of stores do Oreo Wafer Rolls sell well in?
Oreo Wafer Rolls perform strongly in head shops, sweet shops, convenience stores, newsagents, and any retail environment where branded impulse snacks move quickly. The Oreo brand name drives immediate recognition, while the novel wafer roll format encourages trial by existing Oreo fans and new customers alike.
Are Oreo Wafer Rolls suitable for vegetarians?
Please refer to the individual pack labelling for full ingredient and allergen information, including suitability for vegetarians and vegans. Oreo products typically contain wheat and soy; some variants may contain milk. Always check the pack before retailing to customers with dietary requirements.
Can I order both flavours?
Yes — simply select the flavour variant and add to your order. Each pack contains 20 rolls of the same flavour. Order one pack of Vanilla and one of Chocolate to display both variants side by side. For larger volume orders, please contact us directly.
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Important Information
Contains wheat, soy, and may contain milk — please check individual packaging for full ingredients and allergen information before retailing. Store in a cool, dry place. Please check the best before date before retailing. For wholesale enquiries, please contact us directly.